Don’t Submit Your Site to 300+ Search Engines
If you ever see a product or website that offers a service to submit your website to hundreds of search engines, here are some reasons not to do it.
- Link farms
As search engines continue to become smarter they often times penalize for having your website listed on link farms or similar sites. It is possible that a submission tool may submit your site to a link farm. - Automatic submission
Some search engines penalize or ban websites for being automatically entered by software robots. It only takes a moment to submit your website to a search engine so take the time to do it by hand. - Google, Yahoo!, MSN
A December 2004 report by Nielsen//NetRatings showed the audience reach of US home and work Internet users. The estimates shown below are users who searched on each site at least once during the month.- Google – 44.9%
- Yahoo – 32.0%
- MSN – 25.2%
Another thing to note is that the search results of the next most popular search sites were usually driven by Google, Overture (Yahoo), or MSN. For example, if you search at AOL then your results are from Google.
Since the very large majority of users search these major search engines then why waste your time with the little guys? It is more cost effective and better for your search engine ranking to spend the extra time submitting your website url to the major search engines listed above and to good Internet directories such as DMOZ.
What should you really be doing?
Blogging! I’ll touch more on the details in future posts but you need to start getting your voice out there. The viral aspects of self publishing and communicating with others has formed a wonderful marriage with Google and the like.
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